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Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials) Paperback – January 28, 2014

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Product ID: 1457003

Description

🚀 Elevate Your Disruption Game! Gain wisdom from industry leaders. Navigate the chasm with confidence. Implement tactics that drive results. Learn from the best in the business. Unlock the secrets to mainstream success. Market Insights Essential Read Disruption Strategies Crossing the Chasm, 3rd Edition is a pivotal guide for marketers and entrepreneurs looking to successfully market and sell disruptive products to mainstream customers. This edition offers updated insights, proven frameworks, and real-world case studies to help you navigate the complexities of market adoption.

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